Diploma in Marketing

Diploma in Marketing (1).webp

Diploma in Marketing

Marketing Certificate Programs

Home to the web’s most flexible and accessible marketing certificate programs, eLearning College is proud to present this exclusive Diploma in Marketing.  Our most advanced online marketing program is open to newcomers and experienced learners – anyone looking to become a qualified and capable marketing professional.  This advanced marketing diploma also comes highly recommended to business owners and entrepreneurs looking to market their own businesses, products, and services more effectively. All online marketing programs at eLearning College are offered 100% free of charge, and can be taken from any location worldwide – no prior knowledge or experience necessary.  We include all study aids and learning resources as standard, and there are no deadlines or time restrictions imposed on any of our courses.

This advanced Diploma in Marketing examines a broad range of topics and knowledge areas over eight self-paced modules.  Examples of which include markets and market segmentation, a look at marketing environments, techniques for influencing consumer behaviour, an overview of the market research process, how to develop a marketing plan, a breakdown of the promotion mix, and more.  Build the knowledge, skills, and confidence you need to pursue a rewarding career in the field, with the freedom to study at your preferred pace and time.  Sign up with eLearning College and start your Diploma in Marketing today, or contact a member of our admissions team to learn more about our free courses.

Learning Outcomes

By the end of this Course the learner will be able to:

  • Explain the meaning of the term ‘marketing’ and various related e concepts
  • Describe the importance of marketing to the business, consumer and society
  • Understand the concept of the marketing mix
  • Discuss the meaning of marketing environment both in terms of micro environment and macro environment.
  • Explain the meaning of a market.
  • Identify different types of markets and explain their characteristics
  • Describe the meaning and significance of market segmentation.
  • Explain the need to understand consumer behavior
  • Explore various types of consumer behaviors.
  • Explain the factors that affect consumer behavior.
  • Identify the need for market research and explain various forms of market research
  • Explore market research process.
  • Explore marketing planning process
  • Explain what market audit is
  • Discuss the approaches used for monitoring and evaluating marketing performance.
  • Explain the importance of promotion in any successful marketing effort
  • Explain the factors that influence the development of the promotion mix.
  • Explain the nature and importance of personal selling
  • Discuss the importance of sales promotion
  • Identify major tools used in sales promotion.


At eLearning College, our exclusive elearning programs can be taken from any location, and are offered 100% free of charge.  It costs nothing to enrol, and we include all essential learning resources and study aids as standard.

Our self-paced courses are ideal for anyone looking to build the knowledge and skills needed to improve their career prospects.  Upon completion of your free online course, you will have the opportunity to request one of the following certificates as proof of your new skills:

  1. An official Course Completion Certificate from eLearning College
  2. A CPD Accredited Certificate to boost your CPD profile
  3. An Endorsed Certificate issued by the Quality Licence Scheme

A certificate confirming the successful completion of your course could be just the thing to boost your CV, giving you an edge over rival candidates.  A small fee is payable for each of these certificates, for which more information can be found on our pricing page

However, there is no obligation to claim any of these certificates, and there is nothing to pay to take part in any of our online programs.

For more information on our free online courses or to learn more about the three certificate options above, contact a member of the team at eLearning College today.

Course Info
Course Level Level 5
Study Method Online
Course Duration 3 Month(s)
Entry Requirements

There are no entry requirements.

Start Date Ongoing
Student Feedback


Course Rating

Student Feedback


Pyay Thein Kyaw

3 months ago

The best guide for Marketer



Enhance your knowledge and skills with the course materials and learning resources we provide.


Complete each end-of-unit assessment to progress through the course at your own pace.


After successfully completing your course in full, you will be able to claim your certificate or diploma.


Certificate Image

Certification adds credibility and value to your CV, giving you a major edge in today's competitive job market. Complete as many free courses as you like to enhance and improve your resume.

With your new credentials, you will have a much better change of getting hired. Whether starting from scratch or considering a career change, every achievement and accolade on your CV could help.

The more impressive your professional profile, the easier it becomes to climb the career ladder. Maximise your potential and fast-track your development, with the help of eLearning College.


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