Diploma in Branding
Level 5 Diploma in Branding
Develop brand-building knowledge with eLearning College. This free-to-study Level 5 Diploma in Branding brings together brand strategy, positioning, communication and professional interpersonal skills in one structured programme.
The course contains nine units and is designed for flexible online study. You can also compare other online diploma courses or browse our free online course catalogue.
Who Is This Branding Diploma For?
The programme may suit entrepreneurs, business owners, marketing and sales learners, and anyone interested in brand identity, positioning, launches, networking and professional communication. No previous branding qualification is required.
How Online Study Works
Work through the nine units at your own pace and complete the online multiple-choice assessment that follows each unit. The course duration is 12 months and enrolment is ongoing.
Branding Diploma or Certificate?
This page focuses specifically on the Level 5 diploma and its nine-unit syllabus. If you want a shorter programme, compare the relevant options through our online certificate courses.
Frequently Asked Questions
Is the branding course free?
Yes. The programme is free to study; optional certification is available separately for a fee.
What level is it?
Level 5.
How long does it take?
The course duration is 12 months.
Are there entry requirements?
No formal entry requirements apply.
How is it assessed?
Each unit is followed by an online multiple-choice assessment.
Start Learning Online
Study branding, positioning, SWOT analysis, communication, active listening, networking and presentation skills through a flexible nine-unit programme.
Learning Outcomes
By the end of this course the learner will be able to:
- Speak in terms of the impact and influence that you want to have in life and work
- Understand your personal style in terms of your personal brand
- Define what a brand is (particularly a strong brand) and what branding is about
- Define various types of brand architecture and brand extension
- Identify your brand’s products, the features of those products, and their values
- Write a mission, vision, and style statement for a brand
- Describe the basics of positioning a brand
- Understand the basics of creating a visual identity, including a brand name, slogan, and logo
- Help your employees live the brand by empowering them to be ambassadors and creating strong brand touch points
- Effectively plan an internal and external brand launch
- Monitor and evaluate your brand, and understand how to respond to the results
- Develop skill in areas like focus, concentration, and communication to support your brand
- Build credibility and trust by living your brand
- Define active listening and its key components
- Identify ways to become a better listener
- Use body language to reflect a positive listening attitude
- Understand the difference between sympathy and empathy, and when each is appropriate
- Introduce yourself in a meaningful, memorable way, even if you’ve never worked on an elevator pitch before
- Identify unprofitable customers
- Evaluate the customer’s behaviour, database and value analysis.
- Explore various presentation skills and how to apply them
- Explain how to deal with difficult trainees
Certification
On course completion the candidates will have the opportunity to request one of the following certificates as proof of your new skills:
- A CPD Accredited Certificate to boost your CPD profile
- An Endorsed Certificate issued by the Quality Licence Scheme
A certificate confirming the successful completion of your course could be just the thing to boost your CV, giving you an edge over rival candidates. A small fee is payable for each of these certificates, for which more information can be found on our pricing page.
However, there is no obligation to claim any of these certificates, and there is nothing to pay to take part in any of our online programs.
For more information on our free online courses or to learn more about the three certificate options above, contact a member of the team at eLearning College today.
COURSE CONTENT
Personal impact, style, credibility and consistency.
Strong brands, brand architecture, extensions, products, values, mission and vision.
Positioning, visual identity, brand ambassadors, touch points, launches and performance monitoring.
Strengths, weaknesses, opportunities and threats
Focus, communication, credibility and trust.
Listening components, body language, sympathy and empathy.
Professional introductions, elevator pitches and networking
Customer behaviour, value analysis and challenging interactions.
Applying presentation techniques in professional situations.
HOW IT WORKS
Explore engaging course materials designed to build useful knowledge and practical understanding.
Complete each end-of-unit assessment as you progress, studying whenever it suits you.
Finish your course successfully and order an optional certificate or diploma separately.
MAKE YOUR CERTIFICATE COUNT
An optional certificate provides a clear record of your completed learning. Add it to your portfolio or share it whenever relevant.
Completing the course and its assessments reflects motivation, consistency and a genuine commitment to developing your knowledge.
Use your learning as a foundation for further study, workplace development or personal goals. Certification records course completion but does not guarantee employment or professional status.